For the Consumer:

• Tear tab design for easy opening
  
• No separate straw to lose, break, or pollute
  
• Feels appealing, especially when cold
  
• Freezes easily for lunches, etc.
  
• Fits easily in lunch boxes, knapsacks or briefcases
  
• Spill resistant
  
• Ultra light weight
  
• Fully collapsible when empty

For the Retailer:

• Large number of potential category sizes
  
• Broad appeal for different fluid product lines, including alcoholic beverages, juice and water
  
• High-resolution graphic capability
  
• Unique package design and shape offers opportunities for market differentiation

For the Packaging Facility:

• Significant savings in material costs over traditional forms of packaging
  
• The SipTop 2002 machine requires a small footprint
  
• Minimal space required for packaging material inventory (324,000 units per skid)
  
• Lower shipping costs for lower weight
  
• Zero waste of material during filling process

For the Environment:

• The SipTop Pouch is recyclable
  
• Reduces waterborne waste
  
• Reduces atmospheric emissions
  
• Reduces energy expended in package construction
  
• Reduces refuse space by 70% and refuse weight by 80% compared to gable top cartons